“Soil life is at the heart of our concerns, and distinguishes a good from a great terroir.”

of the vineyard

Blossoming of the vineyard

Every flower draws its strength from the earth that nourishes its roots. The great diversity of the vineyard’s soils gives this terroir a generous nature that is favourable for the estate’s mix of grape varieties, mostly Merlot, which are vinified plot by plot to refine their balance. Here there are gravel and clay subsoils. A high-quality soil, with an ideal composition for the vine. Hubert de Boüard, supported by his Technical Director Bryan Dessaint, employs all his know-how to ensure that this early-blossoming flower becomes a vibrant, fleshy fruit.

Through the continuous training of his teams, Hubert de Boüard, heir to the great founders of French oenology, passes on viticultural practices that combine tradition and modernity, but are always based on respect for the living world.

Agricultural practices

The winegrower is the leading defender of his vineyard. This natural, reasoned defence (the estate is classified High Environmental Value HVE 3) means that the teams care for the vineyard as if it were a garden. Environmentally friendly agro-ecological practices are reflected in the cultivation of the soil, avoiding the use of chemical herbicides. A healthy soil is a living soil and contains an abundance of small animals, phytophages and necrophages. This is why we choose to sow the rows of vines at La Fleur de Boüard with red fescue and green fertiliser (forage radish, common vetch).


The seedlings compete with the vine, forcing it to seek resources further down in the soil, and also forcing it to structure its root system deeper, to draw water and the nutrients it contains. The moderate production density contributes to maintaining active life both in the earth, with all its riches, and on the surface, with many species of birds or bats that help to keep down pests.

This rich and fragile ecosystem gives birth to healthy fruit, which delivers expressive wines.

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Terraces and park

We also offer the possibility of renting our park and terraces for an exotic cocktail with a view. Our panoramic terrace Saint-George-Saint-Emilion offers charm and intimacy on sunny days.

Rates starting from :
900€ per day (8:30 am – 5:00 pm)
from 1450€ for one night

Maison de la Fleur

Our grand mansion amidst the vineyards is available for rent for a day, a seminar, an event, and a stay in our suites and rooms overlooking the vineyards.

Rates starting from :
1500€ half day
1950€ full day

Additional rental of the adjacent house possible
Free tour by appointment

The "Le Plus" barrel cellar

Versatile and authentic, our cellar where our wines rest welcomes seminars as well as events and dance parties. Intimate, original, it is equipped with a sound and light system that will transform the space into a place of life and celebration.

Rates starting from :
1625€ half day
2500€ full day

Dance party
(until 02:00):

Additional rental of the adjacent house possible
Free tour by appointment

The "Emile Peynaud" cathedral vat room

The "Emile Peynaud"
cathedral vat room

Named after one of the oenology pioneers, this vat room with an area of 230m2 can accommodate approximately 120 seated guests. It also allows for dancing under the illuminated vats thanks to its favorable acoustics.


Whether it’s organizing a wedding, a family ceremony surrounded by friends, a professional seminar, a press conference, product launch, or business meeting, this space can also extend into the barrel cellar, which can also accommodate about a hundred people. Ideal for dance parties, dinners, directly overlooking the billiard room of the Fleur House, tradition meets modernity seamlessly.


Convenient for combining accommodation for the newlyweds and their family, for example, with the celebration taking place in the vat room, connected to the garden and its fountain.

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