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Wine Tourism in Bordeaux: 7 Reasons to Plan an Unforgettable Trip

World wine capital, diverse terroirs, open‑door châteaux and top gastronomy – discover why nearly two million wine lovers flock to Bordeaux each year. Plan your trip today!

Why Bordeaux is a dream destination for wine tourism

With its world-famous vineyards, UNESCO-listed heritage, and vibrant gastronomy, Bordeaux attracts nearly two million wine tourists every year. Whether you’re a connoisseur or a curious explorer, this destination offers a rich blend of tradition, accessibility, and innovation. Here are seven reasons to discover Bordeaux—and how to make the most of your visit, from immersive cellars to harvest experiences.

World capital of wine

Bordeaux is often hailed as the wine capital of the world. With 65 official appellations, nearly 4.7 million hectoliters of wine produced each year, and a winemaking tradition dating back to Roman times, the region is home to over 6,000 estates. From prestigious Grand Crus to visionary right-bank wineries, Bordeaux opens its doors to visitors eager to explore its heritage.

oenotourisme bordeaux

Easy access & modern infrastructure

Getting there is easier than ever. Thanks to the TGV Océane, Bordeaux is just over two hours from Paris. The international airport serves over 110 cities, and highways link it quickly to the Atlantic coast, Dordogne, and Toulouse. On-site, trams, electric buses, and private tours offer smooth access to the vineyards. Château La Fleur de Boüard, for example, is only 10 minutes from Libourne’s TGV station.

gare de bordeaux saint emilion
vignes bordelais

A mosaic of terroirs

Bordeaux is also a mosaic of terroirs. In just 150 kilometers, you can experience deep gravel soils in the Médoc, smoky aromas in the southern Graves, crisp whites from the Entre deux Mers, and clay-limestone richness near Saint Émilion and Pomerol. Whether you love silky Cabernet Franc, zesty Sauvignon Blanc, or luscious Sauternes, there’s a vineyard for every taste.

fleur de bouard location salle

Cultural highlights & immersive sites

The cultural appeal is just as compelling. The Cité du Vin, with its futuristic design, welcomed over 415,000 visitors in 2024. The medieval village of Saint Émilion, the first vineyard listed by UNESCO in 1999, celebrated 25 years of heritage with concerts and tastings. Add in the stunning Cellar of the lights at Château La Fleur de Boüard, and you’ve got a true wine-lover’s theme park.

Experiences for every profile

Bordeaux offers something for every kind of traveler. Enjoy classic tasting tours with two to five wines, blending workshops like The alchemy workshop, hands-on harvests in September, e-bike vineyard rides, and gourmet pairings with truffle, caviar, or chocolate.

Gastronomy & art de vivre

Food is a key part of the experience. Gone are the days of basic wine-and-cheese: today, over 20 château restaurants serve cuisine on par with their cellars. La Grand’Vigne at Château Smith Haut Lafitte holds two Michelin stars. Bordeaux boasts eleven Michelin stars and a lively bistronomic scene. Between vineyard visits, indulge in canelés, entrecôte à la bordelaise, or Arcachon oysters—with the perfect glass of wine, of course.

Sleep among the vines

For those who want to sleep among the vines, options range from transparent domes to five-star château suites. At Château La Fleur de Boüard, private suites and a fully equipped Pavilion host up to 24 guests, with a natural pool, fire pit, and panoramic vineyard views. A concierge service can arrange transfers, private chefs, and custom activities.

Planning Your Stay
The best time to visit is from May to October, with harvest season peaking in mid-September.

Key events include Bordeaux Fête le Vin (June), Médoc Open Days (April), Saint Émilion Open Days (May), and the Jurade parade (third Sunday of June). 

 

A long weekend lets you explore two regions, while five days offer a full experience. Private transport is best, but trains and e-bikes are available. Most estates offer international wine shipping in secure packaging.

What Visitors Say
Marine S
Three days of wine, food, and happiness—all less than two hours from Paris!
Alex & Hugo
The variety of landscapes and the warm welcome at the estates amazed us.

We answer your questions

What’s the best season for wine tourism in Bordeaux?

May to October is ideal. September is great for harvest, but April and November offer quieter, more affordable visits.

It’s the most flexible option, but minibuses and TER trains with e-bike rentals work too.

Yes. Many estates offer grape juice, treasure hunts, or sensory workshops for children.

Two nights lets you see two regions and visit three to four estates. Five days is perfect to explore all areas.

Yes. Most Bordeaux estates offer secure, customs-ready shipping to Europe, North America, and Asia.

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Terraces and park

We also offer the possibility of renting our park and terraces for an exotic cocktail with a view. Our panoramic terrace Saint-George-Saint-Emilion offers charm and intimacy on sunny days.

Rates starting from :
900€ per day (8:30 am – 5:00 pm)
from 1450€ for one night

Maison de la Fleur

Our grand mansion amidst the vineyards is available for rent for a day, a seminar, an event, and a stay in our suites and rooms overlooking the vineyards.

Rates starting from :
1500€ half day
1950€ full day

Additional rental of the adjacent house possible
Free tour by appointment

The "Le Plus" barrel cellar

Versatile and authentic, our cellar where our wines rest welcomes seminars as well as events and dance parties. Intimate, original, it is equipped with a sound and light system that will transform the space into a place of life and celebration.

Rates starting from :
1625€ half day
2500€ full day

Dance party
(until 02:00):
2950€

Additional rental of the adjacent house possible
Free tour by appointment

The "Emile Peynaud" cathedral vat room

The "Emile Peynaud"
cathedral vat room

Named after one of the oenology pioneers, this vat room with an area of 230m2 can accommodate approximately 120 seated guests. It also allows for dancing under the illuminated vats thanks to its favorable acoustics.

 

Whether it’s organizing a wedding, a family ceremony surrounded by friends, a professional seminar, a press conference, product launch, or business meeting, this space can also extend into the barrel cellar, which can also accommodate about a hundred people. Ideal for dance parties, dinners, directly overlooking the billiard room of the Fleur House, tradition meets modernity seamlessly.

 

Convenient for combining accommodation for the newlyweds and their family, for example, with the celebration taking place in the vat room, connected to the garden and its fountain.

logo la fleur de bouard simple
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